They share success stories and strategies, as well as information about marketing, licensing and franchising, or other concerns. An example of one of these seminars might be a gathering focused on marketing through social media. Attendees would learn best practices for promoting their businesses through Facebook, Twitter, Instagram, and other social media platforms.
Personal Development
Designed for the training and enrichment of employees, personal
development seminars address everything from hard skills, such as
technology, to soft skills, such as the psychology of leadership, and
how those skills can be applied to the profession in question. These
seminars can take the form of retreats or intensive discussions or can
be used to train management or new employees in the company’s core
values or procedures. For example, a company that has developed a new
strategy or approach for its sales staff may run a seminar—or multiple
seminars—to train salespeople on the changes and how best to implement
them.
Business
Business seminars appeal to entrepreneurs or small business owners.
They share success stories and strategies, as well as information about
marketing, licensing and franchising, or other concerns. An example of
one of these seminars might be a gathering focused on marketing through
social media. Attendees would learn best practices for promoting their
businesses through Facebook, Twitter, Instagram, and other social media
platforms.
Academia
Sometimes an event planner is called on to execute a seminar in an
academic setting. Less formal than a class lecture, a seminar allows for
small groups to meet and discuss academic topics or required reading,
as well as set goals for research and continuing investigation. A school
district that is revamping its science curriculum, for example, might
hold a seminar for its science teachers to address the new standards and
practices.
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